What is a personal brand and why Eventers need one

January 10th, 2016   •   Blog   
What is a personal brand and why Eventers need one

What is a personal brand?

As an Eventer and athlete publicly competing, your brand is simply what people think of you when they hear your name or see you. Your brand only exists in the minds of the people that know you.

What are you like? What can someone expect when he/she interacts with you?

Simply put, your brand is how people perceive you.

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